What You Don’t Know May Cost You – Protect What Is Yours!! Software Escrow: A Win/Win for Developers and Licensees Alike!

Free to everyone who attends: "Software Escrow for Dummies" courtesy of Iron Mountain Digital!

 If your organization is like most, it relies on software to function day-to-day. Whether integrated within your own products, or used to support internal applications for business-critical functions, without your software, you'd be stranded.

 According to some recent sobering statistics from the IntraLinks Deal Flow Indicator, bankruptcy and restructuring M&A-related deals were up 90% in Q3 2009 compared to Q3 2008. What does this mean to you as you navigate the contracting process for custom software licensing?

 During SFTA’s March meeting, Iron Mountain will offer counsel on how to strengthen software licensing contracts through the judicious use of software escrow.

 If you’re a software licensee, this session will help you:

• Understand the risks if you fail to escrow mission-critical applications
• Know what to deposit in an escrow account
• Leverage your software escrow program to its fullest potential
• Negotiate the best escrow agreement you can  

Conversely, if you’re a developer of custom software, attend this session to learn how software escrow can help you:

• Bolster your credibility and legitimacy in the marketplace
• Eliminate customer objections, shorten sales cycles, and drive more revenue
• Level the playing field with larger, more established competitors
• Protect your intellectual property rights

 This session promises to be a lively discussion of shared best practices applicable to software licensees and developers alike!